Recommended Books By Area of Focus

Marketing
The Ultimate Sales Machine By Chet Homes	Purple Cow: Transform Your Business By Being Remarkable by Seth Godin
Guerrilla Marketing by Jay Conrad Levinson	Positioning by Jack Trout and Al Ries
Free Prize Inside by Seth Godin	Sell Yourself Without Selling Your Soul by Susan Harrow
Little Red Book of Selling by Jeffrey Gitomer	Little Red Book Of Sales Answers by Jeffrey Gitomer
Bag the Elephant : How to win and keep BIG customers by Steve Kaplan	The Power to Get In by Michael A. Boylan

Finance and Planning
Mastering the Rockefeller Habits by Verne Harnish	Numbers Guide: The Essentials of Business Numeracy, Fifth Edition (The Economist Series) by Richard Stutely
The One Page Business Plan by Jim Horan	Guide to Business Planning (The Economist Series) by Graham Friend, Stefan Zehle

Human Resources Management
QBQ! The Question Behind the Question: Practicing Personal Accountability in Work and in Life by John G. Miller	Flipping the Switch...: Unleash the Power of Personal Accountability Using the QBQ! by John G. Miller

Operations
The Goal by Eliyahu M. Goldratt and Jeff Cox	Process Innovation: Reengineering Work Through Information Technology by Thomas H. Davenport

General Business
The World Is Flat by Thomas L. Friedman	The Tipping Point by Malcom Gladwell
Small is the New Big by Seth Godin

Leadership and Business Management
Good to Great by Jim Collins	The 8th Habit by Stephen R. Covey
The E-Myth Revisited by Michael E. Gerber	The E-Myth Mastery by Michael E. Gerber
The One Minute Manager by Kenneth Blanchard	The Practice of Management by Peter F. Drucker

Entrepreneurship
Innovation and Entrepreneurship By Peter F. Drucker	First, Break All The Rules: What The Worlds Greatest Managers Do Differently by Marcus Buckingham